Campaigns & Consulting

Campaigns and strategic actions are successful if they are built on research and experience. Happily, Public Relations Services regularly hits home runs. Please contact us for more information on how we can help you achieve your goals.

Examples

Community Relations

Serenity Lane’s plan to build an in-patient treatment facility in Coburg required rezoning of the site. Neighbors had fought other businesses’ plans but Marilyn Milne improved communications with them, and the rezoning was approved. Marilyn won a Grand Award in the 2008 APEX national competition, with a judge saying, “Wow. An impressive example of how a public information campaign should be run.” Marilyn provides other PR services for Serenity Lane, such as counsel, media relations and arranging speaking engagements.

Advice and Counsel

Kaiser Permanente hired Marilyn Milne to provide local advice and counsel. As its PR manager says, “(She) has been an essential guide assisting Kaiser Permanente’s entrance into Lane County.” Counsel, community relations and media relations continue. It’s a healthy relationship!

Legislative Campaign

The Oregon Optometric Association wanted legislators’ attention. Public Relations Services created a series of low-cost, low-tech postcards, each with a unique style, color, size and content, and mailed once each week to legislators’ homes before the session began. A similar set went to targeted media. Result: open doors and media coverage, and the bill passed.

Client Testimonials

Interested in working with us?
Check out some of our client testimonials below!

Working Partner

Serenity Lane

“Marilyn Milne is the consummate professional. She has been a working partner with us for many years. She coordinates our public relations strategies, helps with crisis response, and is very effective with media relations. We consider Marilyn to be part of our team.”

Larry Bradley, Vice President of Development, Serenity Lane

 

Understand and be Understood

Kaiser Permanente

“Marilyn Milne has been an essential guide assisting Kaiser Permanente’s entrance into Lane County. Strategic work has included stakeholder identification and management, message development and media relations. She has also crafted bylined articles and assisted with event planning. I highly recommend Marilyn to anyone who wants to understand and be understood in Lane County.”

Michael G. Foley, Public Relations Manager, Kaiser Permanente

Marketing Mix

Marketing Consultant

“Marilyn Milne is a professional in every respect. Marilyn is reliable, dependable and effective. She follows through and provides impressive reports regarding her progress and accomplishments. I would recommend Marilyn to any organization that can benefit from public and media relations activities as a part of their marketing mix.”

Doug Wilson, marketing consultant

Understood our Goals

Court Appointed Special Advocates (CASA) of Lane County

“This campaign was challenging and Public Relations Services met it head on. PRS staff immersed themselves into the world of CASA and truly understood our goals, challenges and mission.”

Megan Friese, former Executive Director, CASA of Lane County

Wealth of Experience

Serenity Lane Director of Marketing

“Serenity Lane has had the pleasure of working with Marilyn Milne since 1998 when we hired her to organize Serenity Lane’s 25th anniversary celebration. It was a huge success! Marilyn has done a fine job as community liaison with the City of Coburg as we move forward with building the new Serenity Lane campus there.

She writes news releases, oversees media relations and has been a great “secret shopper” for us too. She writes profiles for our annual community benefit report and our alumni newsletter, plus newspaper columns to support one of our branch locations. In addition, she plays a major role in our yearly Community Awards Breakfast. She serves on Serenity Lane’s marketing committee and a subcommittee developing our five-year marketing plan.

Marilyn is a trusted advisor to our president and CEO, as well as our vice president of development and me.

Marilyn brings a wealth of experience to every assignment. She is professional, ethical, conscientious and effective.”

Mary Daniels, former Marketing Director, Serenity Lane

Perfect Professional

University of Oregon

“Your help before and during the Olympic Trials was incredible. You proved to be the perfect professional for this role…You exceeded all our expectations and I hope we get to work together again.”

Julie Brown, former Senior Director of Communications, University of Oregon